Advertising for good.
Our ads reduce consumption, increase environmental awareness, and are actioned at zero-cost to the consumer.
Adding Good is a paid media advertising broker specialized in the ecosystem of climate impact organizations and value-aligned, independant media hosts.
No sad ads.
Advertising Impact
We add good to the luscious landscape of host-read paid advertising.
Land conservation, wildlife protection, supply chain innovation, waste reduction, water preservation, and sustainable agriculture is our goal.
Our diverse portfolio of environmental impact organizations are hand selected and are assessed against our impact excellence model.
Our independant media host portfolio care deeply about environmental initiatives and engage an audience with like-minded passions.
Why paid advertisements?
57%
of listeners take action after hearing a podcast ad.
(Veritonic)
71%
rate of host-read ads yield brand recall
( Nielsen)